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By James Stewart | Re:Marks on Copyright and Trademark | April 24, 2014
The year 2014 is being hailed as the year of wearable technologies. Wearables captured significant attention at January’s International Consumer Electronics Show in Las Vegas, and hundreds of new products are expected to be released over the next 12 months. Analysts predict that the wearables market is set to grow exponentially, from an estimated US$3-5 billion in 2013 to US$42 billion between 2016 and 2018.
Too often we approach a client with a product already in mind. I believe in working backward: listen to their pain points, keep an open mind, think creatively and come back with a solution that exceeds expectation. -Jenna