There are ballot initiatives for about everything. They’re not laws, and they’re a long way from being laws. But one coming out of California is interesting nonetheless: it would make consumer’s personally identifiable information confidential by default. Companies, websites and whoever else would have to receive express permission to collect it—and if they didn’t, but collecting the data anyway, doing so would be deemed harmful by default. Joining me to explain the initiative and its potential impact is Mintz Levin attorney Jake Romero, author on their Privacy & Security Matters blog.
