Right now is an interesting time to be a large law firm—and that’s putting it kindly. What large law firms can do to pivot and innovate was a big topic of conversation at the 2014 Legal Marketing Association Annual Conference. But while some firms are adjusting to a new economy for legal services, mid-size law firms seem to be thriving.

Joining LXBN TV to explain is Tiffany Yarde of Cohen & Gresser LLP.

Photo of Colin O'Keefe Colin O'Keefe

As Publisher at LexBlog, Colin leads the Publishing team and guides LexBlog clients and community members on blogging digital publishing strategy. A professionally-trained journalist, he’s applied the trade by helping keep LexBlog at the forefront of blogging and digital media trends for more…

As Publisher at LexBlog, Colin leads the Publishing team and guides LexBlog clients and community members on blogging digital publishing strategy. A professionally-trained journalist, he’s applied the trade by helping keep LexBlog at the forefront of blogging and digital media trends for more than a decade—split up by a four-year stint helping lead the Seattle Mariners’ digital marketing efforts. He’s a fan of those M’s, the Green Bay Packers, Seattle craft beer, pinball, jogging and ebikes.

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