For legal marketers, it isn’t always the easiest thing in the world to tell lawyers what to do—especially when those lawyers are managing partners. But sometimes it’s essential, and that includes preparing them for conversations with clients. 

As she is at the 2015 Legal Marketing Association Annual Conference, Sutherland Asbill & Brennan CMO Erin Meszaros joins us on LXBN TV to discuss how legal marketing can prepare clients for meaningful client conversations.