In building a law practice, small changes can have a big impact on your success. That is the driving principle behind a new monthly podcast being launched today by the practice management company Clio.

Called Matters, each 30-minute episode will focus on a specific technique, strategy or tactic that — as the name suggests — “matters” in transforming a law practice. The goal is to provide attorneys with practical advice and actionable takeaways that can help them achieve greater success.

Each episode will feature two guests. One will be a subject-matter expert who will describe why the topic matters in building a law practice. The other will be an attorney who has used the technique to drive positive results in his or her own firm.

Three Clio staffers will share rotating hosting duties: Teresa Matich, content strategist; Derek Bolen, senior manager, customer marketing; and Andrew Booth, media specialist.

The show is being produced in partnership with the Legal Talk Network.

The first two episodes have been posted today:

I listened to the first two episodes last night. From what I heard, they are informative in their presentation and professional in their production. (Booth handles the production side in addition to cohosting). The format avoids the all-too-common Q&A and instead uses a voice-over narration by the hosts framing insights and observations by the guests.

If you are a solo or small-firm lawyer looking to build your practice, this is a podcast you’ll want to subscribe to.