Are you struggling to gain traction with your legal practice? Are high-quality clients hard to come by? Do you feel scattered? Does your practice lack a strategic focus?
Join us for a webinar presentation by Jay Harrington and Tom Nixon of Harrington Communications on Wednesday, December 9 at 1 p.m. ET. This webinar will address the key issues lawyers should consider to position themselves for success with their ideal clients.
Most attorneys think too broadly about their potential target market. As a result, they never position themselves at the forefront of any one market. Narrowly focused experts, on the other hand, are more visible, earn higher fees, and generate more inbound opportunities. Perhaps most importantly, business development becomes far easier when you have narrow focus because you can understand with specificity where those you hope to serve spend their time and attention, and you can inject yourself into the conversation.
How to pick your niche
Why expertise is the ultimate form of differentiation
The connection between narrow focus and thought leadership, pricing power, and nationalizing your practice
Registration is limited so act quickly to reserve your spot.