We begin this week’s Update with the announced acquisition of Getaroom by Booking Holdings. Enjoy.
Booking Holdings to Acquire Getaroom
(“Booking Holdings to Acquire Getaroom for $1.2 Billion,” November 12, 2021 via Phocus Wire)
On Friday (November 12), Booking Holdings announced one of its largest acquisitions in some time – the $1.2 billion purchase of B2B platform, Getaroom. At closing, Getaroom will join Priceline’s strategic partnerships team, Priceline Partner Network, which, Priceline claims, will result in new and improved B2B distribution opportunities for its hotel suppliers.