Lawyers have a lot to juggle, from client meetings to research to court appearances. Because of this, it may make sense to outsource legal blog content to third-party services to save time and focus on billable hours. The concept is simple — law firms hire a writer or team of writers to handle the writing and publishing of legal blog content. This may be freelancers or agency writers, but either way, the idea is to outsource some of the work and free lawyers to focus on law.