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OpenAI ChatGPT-4o Update Offers Bloggers a New Assist

By Kevin O'Keefe on November 25, 2024
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I’ve leveraged ChatGPT in my blogging for sometime. Brainstorming, summaries, titles, grammar, editing, and more.

Last Wednesday, OpenAI announced an update to GPT-4, aimed at improving overall performance, including enhanced writing capabilities to generate more natural and engaging text.

GPT-4o got an update 🎉

The model’s creative writing ability has leveled up–more natural, engaging, and tailored writing to improve relevance & readability.

It’s also better at working with uploaded files, providing deeper insights & more thorough responses.

— OpenAI (@OpenAI) November 20, 2024

OpenAI didn’t say much much about the update other than that its “creative writing ability has leveled up” and that it is now “more natural and engaging” with “more tailored writing to improve relevance and readability.”

The Internet discussion about the update has been positive. Some using tests I had not heard of (don’t hold that against them) scoring GPT for writing and uploading at the top of AI solutions.

However, I did not find any coverage of this update in major news outlets, including the WSJ, NYT, or other respected journalism publications.

Anecdotally, I did notice some improvements in GPT while brainstorming and drafting blog posts, the end of last week. This was before I heard of the upgrade so there may be something to the upgrading one’s writing experience.

As with all AI and its lightning-fast upgrades, writing with AI is a learned skill that involves trial and error.

Let me know what you’re finding.

Photo of Kevin O'Keefe Kevin O'Keefe

I am a trial lawyer, turned legal tech entrepreneur, now leading the largest community of legal publishers in the world at LexBlog, Inc.

I am a lawyer of 39 years. Wanting to be a lawyer since I was a kid, I have loved…

I am a trial lawyer, turned legal tech entrepreneur, now leading the largest community of legal publishers in the world at LexBlog, Inc.

I am a lawyer of 39 years. Wanting to be a lawyer since I was a kid, I have loved almost every minute of it.

I practiced as a trial lawyer in rural Wisconsin for 17 years, representing plaintiffs, whether they were injury victims and their family members or small businesses.

In the mid-nineties, I discovered the Internet in the form of AOL. I began helping people by answering questions on AOL message boards and leading AOL’s legal community.

I later started my own listservs and message boards to help people on personal injury, medical malpractice, workers compensation and plaintiff’s employment law matters. Though we were green to technology and the Internet, USA Today said if my firm “didn’t stop what we were doing, we would give lawyers a good name.”

In 1999, I closed my law firm and we moved, as a family of seven, to Seattle to start my first company. Prairielaw.com was a virtual law community of people helping people, a sort of AOL on the law, featuring message boards, articles, chats, listervs and ask-a-lawyer.

Prairielaw.com was sold to LexisNexis, where it was incorporated into Martindale-Hubbell’s lawyers.com.

After a stint as VP of Business Development at LexisNexis, I founded LexBlog out of my garage in 2004 (no affiliation with LexisNexis).

Knowing lawyers get their best work from relationships and a strong word of mouth reputation, and not promoting themselves, I saw blogging as a perfect way for lawyers to build relationships and a reputation.

When I could not find someone to help me with my own blog, I started a company to provide what I needed. Strategy, professional design, platform, coaching, SEO, marketing and free ongoing support.

As a result of the outstanding work of my team of twenty and my blogging, the LexBlog community has grown to a community of over 30,000 legal professionals, world-wide.

Publishing my blog, Real Lawyers, now in its 18th year, I share information, news, and commentary to help legal professionals looking to network online, whether it be via blogging or other social media.

Blogging also enables me to think through my ideas – out loud and in an engaging fashion.

In addition to my blog, I liberally share others’ insight on Twitter. Feel free to engage me there as well on LinkedIn and Facebook.

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