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ChatGPT–Washington Post Deal Shows Path for Legal Blogs and Related Publishing in Legal AI and Research Platforms

By Kevin O'Keefe on May 11, 2025
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OpenAI and The Washington Post recently announced a strategic partnership that will “make high-quality news more accessible in ChatGPT.”

The agreement allows ChatGPT to display summaries, quotations, and direct links to original reporting from The Post in response to relevant user queries.

ChatGPT users will encounter Washington Post journalism across major categories such as politics, business, technology, and global affairs—always with clear attribution and full access to the original articles.

As Peter Elkins-Williams, The Post’s head of global partnerships, put it:

Ensuring ChatGPT users have our impactful reporting at their fingertips builds on our commitment to provide access where, how and when our audiences want it.

This partnership is part of a broader content integration strategy by OpenAI, which now includes over 20 major news publishers such as News Corp, Condé Nast, Axel Springer, the Financial Times, The Associated Press, and Vox Media.

A Blueprint for the Legal Industry

For large legal publishers, research providers, and AI platforms, this could serve as a role model—and an opportunity.

Legal blogs—and their sister publications, including articles, alerts and the like, widely known for their incisive, timely, and practical commentary, represent trusted legal journalism and publishing. 

Similar to traditional journalism, blogs and related publishing are written by legal professionals who break down and report on legal developments in ways people can understand. Their insights are in large part overlooked by legal research and AI platforms and AI tools.

Imagine an AI-powered legal assistant surfacing summaries and quotes not just from court opinions and statutes, but from respected legal blogs and related legal publishing—with clear attribution and links to full posts—just as ChatGPT now does with The Washington Post. 

That kind of integration could:

  • Give AI users access to practical legal guidance at the point of inquiry.
  • Highlight diverse legal voices and specialties.
  • Improve the discoverability and longevity of legal commentary.
  • Preserve the professional reputation and legacy of legal publishers.

Legal research platforms such as Westlaw, LexisNexis, and Bloomberg and their emerging AI platforms serving in-house counsel and law firms have an opportunity to amplify their value by incorporating the trusted insights of legal blogs and sister publications.

Tags: AI
Photo of Kevin O'Keefe Kevin O'Keefe

I am a trial lawyer, turned legal tech entrepreneur, now leading the largest community of legal publishers in the world at LexBlog, Inc.

I am a lawyer of 39 years. Wanting to be a lawyer since I was a kid, I have loved…

I am a trial lawyer, turned legal tech entrepreneur, now leading the largest community of legal publishers in the world at LexBlog, Inc.

I am a lawyer of 39 years. Wanting to be a lawyer since I was a kid, I have loved almost every minute of it.

I practiced as a trial lawyer in rural Wisconsin for 17 years, representing plaintiffs, whether they were injury victims and their family members or small businesses.

In the mid-nineties, I discovered the Internet in the form of AOL. I began helping people by answering questions on AOL message boards and leading AOL’s legal community.

I later started my own listservs and message boards to help people on personal injury, medical malpractice, workers compensation and plaintiff’s employment law matters. Though we were green to technology and the Internet, USA Today said if my firm “didn’t stop what we were doing, we would give lawyers a good name.”

In 1999, I closed my law firm and we moved, as a family of seven, to Seattle to start my first company. Prairielaw.com was a virtual law community of people helping people, a sort of AOL on the law, featuring message boards, articles, chats, listervs and ask-a-lawyer.

Prairielaw.com was sold to LexisNexis, where it was incorporated into Martindale-Hubbell’s lawyers.com.

After a stint as VP of Business Development at LexisNexis, I founded LexBlog out of my garage in 2004 (no affiliation with LexisNexis).

Knowing lawyers get their best work from relationships and a strong word of mouth reputation, and not promoting themselves, I saw blogging as a perfect way for lawyers to build relationships and a reputation.

When I could not find someone to help me with my own blog, I started a company to provide what I needed. Strategy, professional design, platform, coaching, SEO, marketing and free ongoing support.

As a result of the outstanding work of my team of twenty and my blogging, the LexBlog community has grown to a community of over 30,000 legal professionals, world-wide.

Publishing my blog, Real Lawyers, now in its 18th year, I share information, news, and commentary to help legal professionals looking to network online, whether it be via blogging or other social media.

Blogging also enables me to think through my ideas – out loud and in an engaging fashion.

In addition to my blog, I liberally share others’ insight on Twitter. Feel free to engage me there as well on LinkedIn and Facebook.

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