The face of marketing has changed over the past several years. Gone are the days of newspapers and television ad spots, ushering in the new age of digital and mobile content.
Am Law 200 firms are finding that content marketing — specifically, blogging — is the key to business development and marketing in this new era.
In LexBlog’s 2015 Am Law 200 Blog Benchmark Report, we take a deep look into the blogs of the Am Law 200. You’ll get details on:
- Which firms are blogging? Which are not?
- What blog topics are rising in popularity
- Which Am Law 200 blogs get the most traffic?
- Is blogging growing?
By analyzing each Am Law 200 firm’s web presence and more than 960 individual blogs, LexBlog delves into the details of blogging at the top, what’s working and what’s not.
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