Common Sense Legal Blogging

LexBlog Founder & CEO Kevin O'Keefe walks through the basics of legal blogging—all the essentials a lawyer needs for building a book of business through digital publishing.

  How to Market Your Law Blog Good afternoon from Seattle. We’re on chapter 25 of Common Sense Legal Blogging which is 45 chapters long. We’ve been doing these more days than not, since the pandemic started, and we’ll wrap it up sometime probably at the beginning of August. What I’m trying to do is to empower lawyers and help them realize that blogging can be an apprentice way to help people by actually helping…
  Localize Your Blog Posts Good afternoon to the rest of the country, and good morning to Seattle and the West Coast. This is Legal Blogging in 45 chapters. We’re doing one chapter covering a short topic per day. I’ve been doing this for more than a month. We’re in chapter 24 now. We took some time off last week to catch our breath. Today we’re talking about localizing your blog and blog posts. What…
Blogging In A Conversational Tone Good afternoon from Seattle. We’re kicking off Common Sense Legal Blogging in 45 chapters again. This week, we’re already up to chapter 23. We took last week off for a breather. We’ll continue through probably the remainder of this month, talking about one item each day regarding effective blogging. When I’m talking about effective blogging, I’m really talking about raising your profile as a lawyer, building a book of business.…
Mainstream and Digital Media as a Learning Tool Good afternoon from Seattle, and good afternoon, obviously to the rest of the country. I apologize for being a little bit of the dark shadows. It is one beautiful, sunny day here in Seattle.  Today, I’d like to continue the discussion about listening tools for blogging. As I started with in the beginning, listening is more important than writing if you want to be engaged in the…
Twitter As A Listening Tool Good day from Seattle. We’re continuing our legal blogging chapters in 45 chapters. We’re up to chapter 21 today. On Friday, we talked about using Feedly as a listening tool for blogging. With listening being critically important today, we’re going to be talking about Twitter as a listening tool. The reason we’re talking about listening is because you can’t blog in a vacuum. You have to blog within the concept…
  Feedly As A News Aggregator Good morning from Seattle, good afternoon to the rest of the country. Happy Friday. If you’re in Seattle, not much really changes over the weekend, especially if you’re downtown. We’re still pretty locked up from the pandemic; stores, shops, restaurants, and those types of things are still not open and haven’t been for months now for the pandemic shutdown. One comment I will make about Seattle is it’s picking…
Listening Tools Good afternoon from Seattle. We’re continuing our 45 chapter long legal blogging series. We took a couple of days off and we’re back on again. Today we’re covering listening tools, which is something that lawyers don’t always think about. Why are we talking about listening tools? That’s our first talking point: Why listening tools? It goes to the point that good blogging is more about listening than it is about writing. Blogging is…
Pictures and Images in Blog Posts Good morning from Seattle. We’re on our 18th day of talking about legal blogging, and we’re doing it in the format of a legal blogging book that’s 45 chapters long. We’re doing this on Facebook Live, so we get some context and, actually, text, that we can use in  putting together a book to outline effective blocking. There’s good information out there, but I think there’s probably more information…
Images and Pictures in Your Blog Good morning from Seattle. We’re on our 17th day of talking about legal blogging, and we’re doing it in the format of a legal blogging book that’s 45 chapters long. We’re doing this on Facebook Live, so we get some context and, actually, text, that we can use in  putting together a book to outline effective blocking. There’s good information out there, but I think there’s probably more information…
Posting- What, When, and How Good morning from Seattle. We’re continuing our legal blogging series or a book that would ultimately become 45 chapters. Today we’re up to chapter 17. We’ll finish up sometime in the middle of July. I’m doing this, and Lexblog will be posting the videos getting it transcribed as part of the national campaign in which lawyers across the country and bar associations are participating called Blog for Good, a campaign…