Law Firm Marketing & Management

There are only a few weeks left in the year, and although conferences are winding down, you may be planning your 2020 calendar already (or getting in a few last networking opportunities!). Even when you’re an old hand at attending events, we can always use a refresher on tips for attending events and how to make the most of the networking opportunities they present. Here are some quick tips for making the most out of…
It’s hard to believe it’s already the second week of December, isn’t it? Before you know it, 2020 will be here and you’ll be facing a new year full of possibilities and potential for your law firm. But, as we all know, a prosperous new year doesn’t happen by accident. Instead, a successful future is built on a strong foundation of planning, knowledge, and lots of hard work. That’s where learning and making plans based…
You open your mail and see an envelope filled with coupons and ads for restaurants, dry cleaners, contractors, insurance agents, and other local businesses. You think, “I’d love to get my name in front of hundreds or thousands of prospective clients like this but I can’t do it.” Your bar rules (or firm) don’t allow advertising. Or, maybe you’re allowed to advertise but you don’t want to do it (for whatever reason). Are you out…
What is the California CLE requirement? For experienced attorneys, the requirement is 25 credits every 3 years, including at least 4 Ethics credits, 1 Elimination of Bias credit, and 1 Competence Issues credit. (Newly admitted attorney? Check out our requirements page for more detail). How can I complete the California CLE requirement? You can complete all 25 of your credits by watching on-demand online CLE courses. Other approved formats include live webcasts, mp3 programs, or…
Law firms and the economy Many or even most law firms are coming off their best year ever. It may be a time to celebrate, but I continue to think about the inevitable bursting of the bubble. Yesterday I was catching up on some long-overdue reading and came across this Forbes article by Mark Cohen. The Cohen article is excellent and makes a case that the next economic downturn is likely to be very disruptive…

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