The value of visuals in trial work is well established, in that images emphasize and clarify testimony or evidence. However, researchshows that visuals have impact in yet another way, which can be put to powerful use in the…

 Likeability shouldn’t matter in the courtroom. A lawyer’s personality should be irrelevant. The facts should be paramount, the only thing jurors attend to, but jurors are persuaded by a combination of factors. Facts are but one of many.Your likeability…

In my ongoing research of what jurors think and how they decide cases, I read umpteen blogs, tweets and more authored by those who have served. Even though the original “CSI” television show and its many offshoots are long past…

 Our world has become a ‘world-in-pictures’ with virtually everything translated into a visual format, or at the very least, accompanied by an icon or picture of some related sort. Given this reality, litigators have been encouraged to create visuals…

 You would think that potential jurors, knowing full well that their written juror questionnaires will be scrutinized by the lawyers on both sides, if not also by trial consultants and other professionals, would respond to written queries the same…

 First impressions are tremendously powerful. It takes less than a minute for you or your witnesses, to establish a credible first impression with the jurors, one which, once established, will be very difficult to change or alter in any…

Most cases don’t settle, or are very challenging to settle, and end up in trial because there are grey areas in the case – situations or testimony which can be interpreted in different ways. Computer animation is often thought of…