FTC Guidance for Mobile App Developers

On September 5, 2012, the Federal Trade Commission (FTC) published a brief guide to assist developers of mobile applications, both large and small, in complying with truth-in-advertising, privacy, and data security principles. In publishing this advice, the FTC makes clear that its Section 5 enforcement powers against unfair or deceptive acts or practices apply in the mobile app arena, and with equal force to large and small developers. View Full Post
Last week, the Federal Trade Commission (“FTC”) published a short guide for mobile app developers and entrepreneurs with suggestions on how to comply with basic truth-in-advertising and privacy principles.  The guide is entitled “Marketing Your Mobile App: Get It Right From the Start” and includes many useful tips. View Full Post