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What Problem Are We Solving?

By Ryan McClead on October 7, 2011
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Many ground breaking, earth shattering, paradigm shifting solutions have begun with the words, “wouldn’t it be really great if…” Great ideas and solutions require people of vision with the ability to see beyond the current reality and dream fantastic possibilities for the future. Unfortunately, many stupid, dead-end, wastes of time have started exactly the same way.  How do you know when someone speaks these words which outcome will result?  Well, there’s no way to be entirely sure. Geniuses make mistakes and blind chickens occasionally find seeds, but asking the question in the title is a good place to start.
What problem are we solving?  If the answer is clear and obvious to everyone present, then go for it, there’s a good chance you will create value for your firm.  If the question is met with silent contemplation, then run screaming from the room with your fingers in your ears.  The phrase, “wouldn’t it be really great if…” usually precedes an idea that is undeniably cool. While there is value in cool, that value is rarely sufficient to justify the time and expense required to see the project through, unless it also solves an existing problem.
IT and KM are first and foremost problem solving disciplines. Like the old adage says, if you’re not part of the solution, you’re part of the problem.  Likewise, if we’re not solving problems, we are usually creating them. An IT or KM project that meets the cool criteria, but fails the “what problem are we solving” test is almost guaranteed to create more problems down the road. 
Photo of Ryan McClead Ryan McClead

Ryan McClead is Principal and CEO of Sente Advisors, a legal technology consultancy that helps law firms turn innovation from a buzzword into an operational practice. He has spent more than two decades in legal technology, starting on a law firm help…

Ryan McClead is Principal and CEO of Sente Advisors, a legal technology consultancy that helps law firms turn innovation from a buzzword into an operational practice. He has spent more than two decades in legal technology, starting on a law firm help desk and working his way through knowledge management, global technology innovation leadership at Norton Rose Fulbright, and a stint as Senior Vice President at Neota Logic before founding Sente in 2018.

He is a Fellow of the College of Law Practice Management, a Fastcase 50 honoree, and the author of Your New AI Colleague: A Field Guide to the AI That’s Going to Do Your Job. Before any of that, he spent a decade as a musical theater composer, which explains the cadence of his prose if not his career choices.

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  • Posted in:
    Business and Commercial
  • Blog:
    3 Geeks and a Law Blog
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    3 Geeks
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