Happy Holidays, LXBN readers! It’s the season of list-making for who was naughty, nice, and produced one of the best law blogs of the year. The ABA Journal doesn’t dabble in the first two as much, but they do release a Blawg 100 every year, where they list their top 100 law blogs from the year. We’re excited to announce that 16 blogs made the Blawg 100 list this year! And since it’s the tenth anniversary of the ABA’s list, we thought it would be nice to check in with this year’s Blawg 100 winners and the Hall of Famers from our Network, so they can share their process and insight.
We’re starting with Max Kennerly, of Kennerly Loutey and Litigation & Trial fame. He’s not the sort of blogger who sticks to an editorial calendar, but his opinions are key and his blog posts are can’t miss—no matter what the issue. It’s no surprise he’s made the Blawg 100 list five times.
What kinds of things do you do to engage your readership?
Nothing. I usually answer comments on the rare occasion that they’re posted. Readers can follow me on Twitter if they’re so inclined. Beyond that, I don’t think most readers of a legal blog want to be engaged. They want something valuable or thought-provoking. Give them that or don’t bother.