
A Solution: Better Case Screening Using Online Information and Social Media Investigation Tools
Comprehensive early screening of potential bellwether claims doesn’t have to be impossible, and it doesn’t have to be based solely on the information that plaintiffs mean to tell you about. Online and social media data can be a game-changer, as people now share a shocking amount of information about themselves on social media. From Facebook posts with vacation pictures and “day in the life” background to Instagram stories and running commentaries on Twitter, there’s a tremendous amount of information online about many potential bellwether plaintiffs.
Don’t think this screening tool doesn’t apply to you if you’re on the plaintiffs’ side. Sure, defense counsel want to dig up background information that might point to a viable defense, such as an alternative cause for a plaintiff’s injuries. But counsel for the plaintiffs not only want to avoid any last-minute surprises that defense counsel manage to unearth, they also want to avoid bellwether cases that poorly represent the group as a whole.
But wait: just because there’s information online and on social media doesn’t mean you can find it in a cost-effective or efficient manner. Nobody has time to pore through dozens or hundreds of social media profiles.
Fortunately, Hanzo has developed the technology that mass-tort attorneys need to find this information and preserve it in a usable, defensible format that will hold up in court. Hanzo Dynamic Investigator harnesses the power of artificial intelligence to scour the internet for information about specific plaintiffs, locating their public social media accounts and sifting through the results with keywords and wildcards to find potentially useful information.
That lets you—whichever side of the table you’re on—identify and evaluate the information you need to choose better bellwether cases.
You don’t have to trust everything the plaintiffs have told you or resort to throwing darts to select cases. When you find better information online and on social media, you can use it to drive better decisions.
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