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The Briefing: Navigating the Legal Risks for Brands in Social Media Marketing – Part 1

By Scott Hervey & Jessica Marlow on April 5, 2024
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Delve into the legal terrain of influencer marketing from IP infringement risks to FTC guidelines compliance.  Scott Hervey and Jessica Marlow from Weintraub Tobin navigate the complexities of brand deals with expert insights on safeguarding your brand partnerships on this episode of “The Briefing.”

Watch this episode on the Weintraub YouTube channel or listen to this podcast episode here.

Photo of Scott Hervey Scott Hervey

Scott Hervey is a corporate and intellectual property attorney at Weintraub Tobin who works with companies in a variety of different industries. His clients include wineries, restaurants, technology companies, and entertainment/new media ventures. Scott has led his clients through hundreds of matters involving…

Scott Hervey is a corporate and intellectual property attorney at Weintraub Tobin who works with companies in a variety of different industries. His clients include wineries, restaurants, technology companies, and entertainment/new media ventures. Scott has led his clients through hundreds of matters involving complex acquisitions, licensing, financings, and other transactions. He also assists clients in protecting their valuable brands through trademark infringement litigation, domain name infringement arbitration, and proceedings before the United States Patent and Trademark Office and Trademark Trial and Appeals Board. He discusses IP Law topics on the weekly video series The Briefing.

Read more about Scott HerveyEmailScott's Linkedin ProfileScott's Twitter Profile
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Photo of Jessica Marlow Jessica Marlow

Jessica Marlow is a Shareholder in the Firm’s Entertainment practice group.  Jessica has extensive experience representing actors, writers, directors, producers, social media influencers, and international financiers connected with film, television, digital media, and endorsement transactions.

Read more about Jessica MarlowEmailJessica's Linkedin Profile
  • Posted in:
    Technology and AI
  • Blog:
    The IP Law Blog
  • Organization:
    Weintraub Tobin
  • Article: View Original Source

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