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UK’s Approach to Regulating the Use of Artificial Intelligence

By Mark A. Prinsley, Oliver Yaros, Valerie Vanryckeghem, Reece Randall, Ondrej Hajda & Ellen Hepworth on July 7, 2023
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The UK Government published its AI White Paper on 29 March 2023, setting out its proposals for regulating the use of artificial intelligence (AI) in the United Kingdom. The White Paper is a continuation of the AI Regulation Policy Paper which introduced the UK Government’s vision for the future “pro-innovation” and “context-specific” AI regulatory regime in the United Kingdom.

The White Paper proposes a different approach to AI regulation compared to the EU’s AI Act. Instead of introducing a new far-reaching legislation to regulate AI in the United Kingdom, the UK Government is focusing on setting expectations for the development and use of AI alongside empowering existing regulators like the Information Commissioner’s Office (ICO), the Financial Conduct Authority (FCA), and Competition and Markets Authority (CMA) to issue guidance and regulate the use of AI within their remit.

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Photo of Mark A. Prinsley Mark A. Prinsley

Mark Prinsley is a partner and heads the technology practice in the London office, and is a member of the firm’s Cybersecurity & Data Privacy practice. He concentrates on technology transactions, in particular IT projects and outsourcing.

A substantial element of Mark’s practice…

Mark Prinsley is a partner and heads the technology practice in the London office, and is a member of the firm’s Cybersecurity & Data Privacy practice. He concentrates on technology transactions, in particular IT projects and outsourcing.

A substantial element of Mark’s practice involves data protection issues and he has worked extensively for clients in the pensions and financial services sector designing and implementing GDPR compliant systems for the collection and processing of personal data by businesses and related sub-contractors, commercial transactions involving data sharing and reaction to data breach scenarios including managing data breach notifications. Recent projects Mark has worked on involving personal data include working for an automobile manufacturer implementing a connected vehicle programme globally, a supplier of facial recognition technology on methods of marketing that technology in Europe in compliance with data protection laws and for an insurtech business licensing technology and services to enable life insurers to underwrite life cover for diabetics using AI.

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Photo of Oliver Yaros Oliver Yaros

Oliver Yaros is a partner in the Intellectual Property & IT Group as well as the Technology & IP Transactions and Cybersecurity & Data Privacy practices of the London office of Mayer Brown. He advises clients on technology and outsourcing transactions with a…

Oliver Yaros is a partner in the Intellectual Property & IT Group as well as the Technology & IP Transactions and Cybersecurity & Data Privacy practices of the London office of Mayer Brown. He advises clients on technology and outsourcing transactions with a particular focus on fintech and digital transformation projects, as well as clients operating within a broad range of sectors on data protection matters and cybersecurity incidents, intellectual property transactions and related issues.

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Photo of Reece Randall Reece Randall
Read more about Reece RandallEmail
  • Posted in:
    Technology and AI
  • Blog:
    Inside Cybersecurity & Privacy Law
  • Organization:
    Mayer Brown

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