Welcome back to “Bull,” everyone. Season 4 jumped off to a fast start, and so will I. (Need a quick recap of the Season 3 finale? Click here.) If you’ve read previous columns, I’ve repeatedly dissed the writers and producers for never handing Bull a loss. They must have been reading my articles, because the first few minutes of Season 4 start with a loser for Bull. One could say it’s because he chose…

  In my last blog post, I dusted off an old favorite, my dog-eared copy of Dr. Frank Luntz’s “Words that Work: It’s Not What You Say, It’s What People Hear” and shared three of his “Ten Rules of Effective Language,” along with some insight into how those rules apply in the world of litigation and courtroom persuasion. In this installment, let’s talk about rules 4-6. Rule #4 | Consistency Matters If…

Once again, CourtroomLogic Consulting is up for Best Jury Consultant in Texas Lawyer’s annual survey of the state’s legal services vendors. Last year we placed in all three regions, and we’d love to keep up our winning streak! If you’ve worked with us (or you’ve heard through the grapevine that we offer stellar support), please vote for CourtroomLogic Consulting using the links below. Pro tip: you can vote in all three cities regardless of where you’re based…

Every now and then, I pull out an old favorite off my bookshelf for communications inspiration, and a reminder to keep it real. Lately, I’ve been perusing the highlights and notes I made in my worn copy of Dr. Frank Luntz’s “Words that Work: It’s Not What You Say, It’s What People Hear.” It’s an oldie, but goodie. Political junkies may know Dr. Luntz from cable news focus groups and surveys around election…

When most television shows are wrapping up a season, they aim to hook the viewer into returning after the long summer hiatus. The “Bull” season finale ended with a bang, but for me, that bang was closer to a laugh. Even my 85-year old mother texted me to say, “Good luck writing about that one.” Thanks, Mom. The finale had a decent legal story, but it was full of side plots involving the personal lives…

When it rains, it pours. And on this week’s “Bull,” the rains—both figurative and literal—came with a vengeance. In the episode “When the Rains Came,” Taylor Rentzel—Bull’s ex-Homeland Security cyber hack—has a situation: her brother-in-law, Ralph Kelly, has just been charged with two counts of manslaughter. Mr. Kelly is a 28-year-old prison guard at a private, medium-security unit. He’s married to a very pregnant wife and has two young children. One night while at work,…