Kristalyn Loson

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Today cause marketers will have reason to celebrate in Maine, as Maine’s repeal of its commercial co-venture laws will be effective.  Earlier this summer, the Maine legislature passed the “Act to Streamline the Charitable Solicitations Act” (yes, the “Act Act,” although we will refer to it as the “Act”).  Along with streamlining requirements for charities soliciting contributions, the Act also repealed all of Maine’s requirements for commercial co-ventures, or persons or companies that…
Last week, Florida Governor Rick Scott signed into law FL HB 155, a bill that makes significant changes to the Florida Game Promotion Statute with regard to nonprofits and could have a significant effect on certain charitable promotions.  The bill, entitled “Prohibition of Electronic Gaming Devices,” was intended to clarify Florida’s prohibition on electronic gambling and slot machines and make it clear that the exception to prohibited lotteries for charitable drawings does not provide…
Last week, the New York Attorney General (“NY AG”) released a much anticipated follow-up to its “Pink Ribbon” cause-marketing initiative. The guidance issued has far-reaching effects for both charities and companies engaged cause marketing efforts as the NY AG has often in the past has helped set enforcement trends nationwide. As many will remember last October the NY AG celebrated National Breast Cancer Awareness Month by sending comprehensive questionnaires to over 40 charities and nearly…