Louis DiLorenzo*

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Lice – just say the word and people start scratching their heads.  This week, in an order that compounded that phenomenon, the FTC entered into a settlement with two marketers of the bed bug and head lice treatment Best Yet!, requiring them to obtain FDA pre-approval for any head lice treatment claims in the future.  Earlier this year, however, the FTC refused FTC staff’s request to apply this remedy in the POM Wonderful case,…