Shawn Oakley

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In our February 2011 issue of Socially Aware, we reported that, at the end of 2010, Facebook had revamped its Promotions Guidelines (the “Guidelines”) to eliminate the requirement that approval be obtained from Facebook prior to offering sweepstakes, contests or similar promotions in connection with one’s Facebook page.  More recently, Facebook substantially streamlined its Guidelines, which now focus less on specific points of legal compliance and more on how Facebook features and functionality may and may…