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As we have written about here and on our sister blog, Ad Law Access, regulators have wasted no time in taking enforcement actions against companies’ alleged false marketing around COVID-19. Just today, the Office of the New York Attorney General (“NYAG”) sent a cease and desist letter to CBD company Finest Herbalist for marketing through emails, text messages, and websites that consumers could use its products to “[f]ight back against the coronavirus outbreak,” among…
Legal hemp businesses suffering from the economic devastation caused by coronavirus are eligible for emergency aid programs included in the $2.2 trillion federal economic stimulus package – and can start applying for that monetary relief immediately. While medical and recreational marijuana companies will not be able to benefit from the coronavirus stimulus package because marijuana remains federally illegal (even though many states have legalized cannabis for medical or recreational purposes), hemp companies should encounter no…
In the midst of continued enforcement regarding coronavirus marketing, FDA sent a warning letter to NeuroXPF concerning advertising for its CBD products alleging that they can boost immune systems to help consumers avoid contracting the virus. Citing the need to take “urgent measures to protect consumers” in the midst of the coronavirus outbreak, FDA advised NeuroXPF to remove claims indicating that the company’s products mitigate, prevent, treat, diagnose, or cure COVID-19. NeuroXPF’s website included claims…