Erin Mcclarty, PLLC

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Erin Mcclarty

Latest from Erin Mcclarty, PLLC

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Last week I got to attend a TEGE Council Meeting in Dallas, run by a group that convenes with the IRS and other stakeholders important to tax-exempt organizations. The meetings give us a chance to hear what’s going on at the front lines, and what might be coming down the road for exempt orgs. I got a number of takeaways from the day, but the big ones I wanted to share with any of you…
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As I dig into the research on organizations changing lives for the better, it’s only fitting last month’s UN theme was Human Rights. Uniformly, I find thriving businesses and charities championing human rights (e.g., economic inclusion, physical safety, or personal autonomy) put one thing at the forefront of the work. Their humanity. What better way to move the needle on global challenges than to remember our own humanity? The more founders embrace who they are,…
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This week’s theme is change and the many forms it comes in. Change as in a Founder changing her mind on an approach, or changing the structure of a project entirely. I often meet clients who started their initiatives as charities because of societal norms and not because of a deliberate intention or strategy. In other words, because society presents nonprofits as THE only way to do community-oriented work, that’s the design people go with…
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If you’ve been following the blog, you know the startup community’s fascination with VC funding drives me up a wall. With VC funds taking up most of the focus, outlets continue to ignore the harsh statistics. Less than 3% of VC funding goes to Black or Female Founders and less than 1% to Latino founders. In keeping with the ego-machismo vibe many startup endeavours insist on portraying, the focus becomes how do I create the…
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May 24 2019 Knowing whether an LLC or Corporation is the right structure isn’t going to get you moving. A manifesto that reminds you of those people out there waiting for your brilliance will. We’re just covering everything else so you see it’s possible. It’s not that most of us don’t want to start the business, the charity, the project, or the side-hustle. It’s that we’re scared senseless. Where do you start? Do you know…
May 01 2019 Hey ya’ll! Not too long ago, I had the honor of giving a presentation on social enterprises to a group of business owners. The audio is pretty short, so take a listen along with the slides (I say next to the amazing slide clicker I had so you can follow). Few heads up: This was a breakfast meeting, so you’ll hear some clinking and movement. I promise I wasn’t up there jigging.…
Changing our minds is an amazing tool we have, yet it’s sooo demonized. Thing is, when you see an antelope frolicking down a path and encounter a lion, you don’t see the antelope tootsie-roll by the lion because that’s the path it chose. The antelope hits a quick pivot and gets out of dodge. Changing our minds is expected and it is a survival tool. Which is what I remind clients when they find themselves…
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I’m a big proponent of keeping people out of jail and off of the front pages. In fact, you could say I’m pro- “stay out of the news.” So I take any chance I get to talk to businesses (charities, socially conscious businesses, churches, whomever) about ways to do just that. In fact, I had a cool opportunity to give a talk at Personifest last week in beautiful Savannah about using data to help with…
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The sun is FINALLY out in Houston, so returning to these pictures felt right today. About three or four weeks ago I took at a quick break and dove into the Arboretum for respite from emails and other administrative horrors. Still in the throes of a multi-, multi-million dollar renovation, I began to notice the park had put a few new information stands up. I normally don’t pay these much mind, but walking out toward…
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I’m sure you’ve seen articles on organizations needing to tell good stories. So what typically comes up for us when we hear the word “story-telling?” Marketing? Branding? Maybe even fundraising? Any one of these makes sense. There’s no better way to hook supporters than being able to tell a good story; tapping into the ancient way for our brains to process, contextualize, and connect. Here’s the thing. To tell stories purely for branding, or even fundraising, sake is…