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Can a tomato make you more productive? Hi, I’m Allison Shields Johs, President of Legal Ease Consulting, where I help lawyers create more productive, more profitable, and more enjoyable law practices. I don’t know about you, but lately I seem to be having a very difficult time focusing and accomplishing what I want to accomplish. I’ve worked from home for many years, but lately I seem to get distracted more easily. Perhaps it’s the pandemic…
Do you need a premium account to get the most out of LinkedIn? This might be the single most common question I get when speaking or training on LinkedIn.  And while I will say that my co-author on Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals is a firm devotee of the premium version, I personally have always used the free version and found it to be entirely adequate…
Are you having trouble finding what you want in LinkedIn Search? Or are you running into problems with LinkedIn’s search quotas on free accounts? Hi, I’m Allison Shields Johs, President of Legal Ease Consulting, where I help lawyers create more productive, more profitable, and more enjoyable law practices, and the co-author of the book, Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals. One of the best uses for LinkedIn…
“What should I do with my LinkedIn connections?“ This question is one I get from lawyers all of the time. They have lots of connections on LinkedIn, but they’re just sitting there – they aren’t doing much for them. In my last video, I gave a couple of suggestions to answer this question, including looking at the LinkedIn Groups your connection belongs to for ideas about Groups to join that might contain other people…
Are you making the most of your LinkedIn connections? My co-author on Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals, Dennis Kennedy, recently ran a poll on social media asking what one aspect of LinkedIn lawyers wanted to improve the most this year, and the winner was Connections. A lot of the professionals I talk to know how to make a connection on LinkedIn by sending or accepting an…
Do you have a LinkedIn Page for your business or law firm but don’t have many followers? One of the most frequent questions I get about LinkedIn Pages (which are for businesses, as opposed to Profiles for individuals) is, “How do I get more traffic to my LinkedIn Page?” It used to be very difficult. You could add a follow button to your website, or send individual messages or posts with links to follow your…
Are you using keywords strageically on your law firm website? Keywords are words that your potential clients would use to search the internet for a lawyer who does what you do. The golden rule of writing website copy is to write for human beings first, and search engines second. So you should never force or “stuff” keywords into your site. But as you are writing your web copy, you should think about using keywords strategically…
Did you know that 75% of people judge a business by their website? While lawyers may think this isn’t true for them, the fact is that, especially now, when many of our encounters are purely virtual, more and more potential clients will be judging you by your website. A weak website can cost you up to 50% of your potential business.[i] Let’s talk about three C’s for strong websites: clear, client-focused, and consistent. Let’s…
Are you tired of people mispronouncing your name? Or are you one of those people who’s horrible about figuring out how to pronounce a name just by looking at it? If so, LinkedIn can help. Hi, I’m Allison Shields Johs, President of Legal Ease Consulting, where I help lawyers create more productive, more profitable, and more enjoyable law practices. I’m also the co-author of Make LinkedIn Work for You: A Practical Handbook for Lawyers and…
Is 2021 the year you finally learn how to make LinkedIn work for you? As you may already know by now I’m the co-author of Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals with my friend, Dennis Kennedy. This is the third LinkedIn book Dennis and I have written, and we’ve taught hundreds of seminars and webinars on LinkedIn over the past 10 years. We’re excited to announce our…