In a quiet Help Center announcement on April 16, Google laid out a change that will reshape how advertising data flows between Google Analytics and Google Ads. Starting June 15, 2026, the Google Signals setting in Google Analytics will lose
For years, the dominant pitch in privacy has been fear. Lead with the fines. Show them the enforcement actions. Make sure they understand what happens when things go wrong.
The marketers I have worked with over the years pushed me
In our house – summer is here! It’s the end of the school year! The excitement of a new school year is a faint memory. The year was a blur of projects, tests, volleyball games, dance and chorus recitals, talent
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If you have been tasked with conducting a data inventory, you already understand why it matters. You know that regulators expect organizations to know what personal information they hold, where it lives, how it moves, and on what basis
Across every privacy program assessment we do (and we do A LOT OF THEM), no matter the company size, industry, or how long they’ve had a privacy program, similar issues keep showing up. Some are small. Some are significant. All
Summer camp season is here and that means a pile of forms to complete. As a camper, my youngest was not happy that I had to fill out forms with her health information.
She kept saying this is private, why
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We don’t all take the same approach to maintaining our vehicles. While some people are rigorously routine about it, others require some prompting before they actually make that appointment. Maybe it’s that persistently lit-up check engine light, or that weird
My dad kept everything.
And I mean that literally. When my siblings and I started cleaning out his office, we found printed emails from 2003. Folders of documents no one had touched in fifteen years. Receipts for things we couldn’t
