Topic
Behavioral Advertising
98 published works
Privacy Matters
Europe: EDPB issues Opinion on ‘consent or pay’ models deployed by large online platforms
The European Data Protection Board (“EDPB”) has adopted an Opinion (“EDPB Opinion”) on the validity of consent to process personal data for the purposes of behavioural advertising in the context…
Privacy & Information Security Law Blog
Irish DPA to Ban Meta from Processing Personal Data for Behavioral Advertising Following EDPB Urgent Binding Decision
On October 27, 2023, the European Data Protection Board adopted an urgent binding decision instructing the Irish Data Protection Commissioner to take final measures against Meta Ireland Limited within two…
Privacy & Information Security Law Blog
Norwegian DPA Adopts Measures Regarding Meta’s Behavioral Advertising Activities
On July 14, 2023, the Norwegian Data Protection Authority ordered Meta Platforms Ireland Limited and Facebook Norway AS to temporarily cease the processing of personal data of data subjects in…
Privacy & Information Security Law Blog
Meta Fined €390 Million by Irish DPC for Alleged Breaches of GDPR, Including in Behavioral Advertising Context
On January 4, 2023, the Irish Data Protection Commission announced the conclusion of two inquiries into the data processing practices of Meta Platforms, Inc. on the Instagram and Facebook platforms.
Cleary Cybersecurity and Privacy Watch
Irish Data Protection Commission’s decisions regarding Facebook and Instagram
By Gareth Kristensen, Hakki Can Yildiz, Marcela Robledo, Federica Mammì Borruto
On January 4, 2023, the Irish Data Protection Commission (the “DPC”) announced it issued two decisions that have wide relevance for the adtech industry. The decisions focus on the extent…
Data Privacy Dish
How may behavioral advertising trackers do websites deploy currently?
A behavioral advertising cookie typically refers to a cookie that is used to track the websites a consumer visits for the purpose of identifying advertisements that may be of particular…
Privacy & Information Security Law Blog
New CFPB Interpretive Rule Targets Digital Marketing Providers
By Hunton Andrews Kurth LLP, vchiu
On August 10, 2022, the Consumer Financial Protection Bureau issued a new interpretive rule clarifying when digital marketing providers must comply with federal consumer financial protection law. Under the new…
Data Privacy Dish
Under the Virginia Consumer Data Protection Act, are companies required to offer consumers the ability to opt out of behavioral advertising if they have already received opt-in consent?
The Virginia Consumer Data Protection Act, which is scheduled to go into effect in 2023, states that a consumer has the right to “opt out of the processing of the…
Data Privacy Dish
Under the CPRA will companies be required to offer consumers the ability to opt-out of behavioral advertising if they have already received opt-in consent?
The California Privacy Rights Act, which is scheduled to go into effect in 2023, states that if a company “shares” personal information with a third party that is engaged in…
Privacy & Information Security Law Blog
Irish DPC Draft Decision Permits Facebook to Rely on Contractual Necessity for Behavioral Advertising
The Irish Data Protection Commissioner has submitted a draft decision on Facebook Ireland Limited's data protection compliance to other European regulators under the cooperation mechanism of the EU General Data…