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Topic

Behavioral Marketing

3 published works

  1. AdLaw By Request®

    Important Developments within Behavioral Advertising in Europe

    By Adam Snukal

    Behavior advertising is not solely a contemporary and hotly debated issue on these shores. Case in point, last month the influential Article 29 Working Party ("Working Party"), consisting of all…

  2. AdLaw By Request®

    Reminder: Global Regulation of Behavioral Marketing Teleseminar

    By Adam Snukal

    As behavioral marketing becomes an increasingly important and embattled area both from within government ranks and industry, with implications extending far beyond merely advertising to e-commerce, privacy, global compliance and…

  3. AdLaw By Request®

    Global Regulation of Behavioral Marketing Teleseminar

    By Adam Snukal

    In response to the global needs of our clients, Reed Smith is pleased to announce the next installment of our 2009 "Doing Business Globally" teleseminar programs, a series focused on…