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Influencer Marketing

277 published works

  1. Blog of Digital Law and New Technologies

    Influencer Agreements: Clauses That Can Save Your Campaign

    By Abogada Claudia Somovilla

    Influencer collaborations have become a standard tool in brands’ marketing strategies. However, behind a post, video or seemingly simple campaign lies a contractual relationship that should be carefully defined. Agreeing…

  2. Coblentz Law

    GenAI in Advertising and Influencer Marketing: The Legal Framework (2026 Update)

    By Shannon Falcone

    By Lindsay Gehman and Saachi S. Gorinstein Our June 2026 article “AI, Influencers, and Liability: What Marketing Agencies Need to Know Before Deploying AI Tools,” surveyed the legal risks organizations…

  3. The IP Law Blog

    The Briefing: The Polymarket Influencer Scandal: Fake Bets, Real Liability

    By Scott Hervey, Richard Buckley

    https://youtu.be/XbnrADtfGqc In this episode of The Briefing, Weintraub Tobin Partners Scott Hervey and Richard D. Buckley, Jr. break down the growing legal scrutiny around Polymarket, including allegations involving fabricated trading…

  4. Canadian Lawyer Mag

    UK Ministry of Justice confirms use of paid influencers for government campaigns

    By Canadian Lawyer Mag

    Department declines to identify content creators, citing commercial interests

  5. Michael Geist

    Unleashing the Trolls: Ontario Court Opens the Door to Liability for Influencers Who Weaponize Their Audiences

    By Michael Geist

    The legislative efforts to combat online harms in Canada have focused chiefly on platform responsibility, with Bill C-34 reintroducing a regulated duty to act responsibly. An Ontario court recently considered…

  6. All About Advertising Law

    Social Clipping and Influencer Marketing: Key Legal Risks

    By Barry Benjamin, Melissa Landau Steinman

    Social clipping has become one of the fastest-growing social media marketing strategies because it helps long-form content reach much larger audiences. Instead of relying on platform algorithms to promote an…

  7. Retail & Consumer Products Law Observer

    Ghost Advertising: Compliance Takeaways From the Gymshark Influencer Class Action

    By Preetha Chakrabarti, Ariana Gilani

    A recently filed class action lawsuit against Gymshark, a prominent athletic apparel company, highlights the escalating legal risks associated with influencer marketing. The complaint, brought in the U.S. District Court for…

  8. Duff on Hospitality Law

    What Booking Holdings' B2B Consolidation Could Mean for Online Travel

    By Greg Duff

    Good Sunday morning from Seattle . . . Our weekly Online Travel Update for the week ending Friday, July 17, 2026, is below. It was another relatively quiet week in…

  9. DMConsultants Blog

    DE LOS LIKES A LOS IMPUESTOS: LA CARA FISCAL DE LOS CREADORES DE CONTENIDO

    By Carolina Ibañez

    Cuando empiezan a llegar los ingresos, también aparecen las obligaciones fiscales. Miles de creadores generan ingresos a través de plataformas como YouTube, Twitch, TikTok, Instagram o Kick gracias a la…

  10. Legal Research and Analysis

    BEYOND THE CLICKS: AN ANALYSIS OF DATA PROTECTION CHALLENGES IN INDIA’s INFLUENCER BOOM

    By Legal Research, Analysis

    BEYOND THE CLICKS: AN ANALYSIS OF DATA PROTECTION CHALLENGES IN INDIA’s INFLUENCER BOOM Article VOLUME 3 ISSUE 2 Author (s) Ishita Kaistha Full Text PDF Download Table of Contents –…