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Topic

Nostalgia Marketing

2 published works

  1. DuetsBlog

    Nobody Puts Trademark Claims in a Corner (Except when Copyright Law Preempts Them)

    By Tim Sitzmann

    Nostalgia is a big seller these days. Hollywood continues to produce remakes (and remakes of remakes), politicians lament the better days of yesterday, and companies capitalize on feelings of nostalgia…

  2. DuetsBlog

    Happy Thanksgiving – Let the Holiday Season Begin

    By Brent Lorentz

    Holidays Christmas Thanksgiving Budweiser Miller 'Polar Bears' 'Coca Cola' Coke 'Christmas Music' 'Wag of My Finger' Associations