Topic
online advertising
372 published works
Class Action Defense Blog
California Legislature Halts Class Actions Alleging That Common Website Advertising Technologies Are Pen Registers And Trap And Trace Devices
By Gerald L. Maatman, Jr., Justin R. Donoho, and Hayley Ryan Duane Morris Takeaways: On September 30, 2026, California Governor Newsome signed Senate Bill 690, which amends the California Invasion…
VIP Marketing Blogs
Google is folding Local Services Ads into Performance Max
By ericericelliott-com-eric-elliott
MeanPug Digital
Two Google Ads Changes Law Firms Should Prepare for Now
Two Google Ads changes for law firms deserve attention in 2026. One has a firm deadline: August 17. The other is a broader transition that will eventually change how law…
CyberAdviser
Adding to the Tally: Another Court Denies Bid for Class Certification in Cookie Tracking Case
By J. Matthew Thornton, Lexi Chapman, Elizabeth A. James
On July 20, 2026, another California federal court denied class certification in a putative privacy class action involving a company’s cookie-based advertising platform. Lewis v. Magnite, Inc., 2:25-cv-03448-MWC-SSC (C.D. Cal.…
Olshan Advertising Law Blog
Best Practices for Cookies/Tracking Technologies in the United States
By Mary L. Grieco, Andrew B. Lustigman, Scott Shaffer, Barry M. Greenbaum
There has been an increasing number of lawsuits threatened and filed in the last year against ecommerce marketers and other online companies based on their use of analytical and other…
Inside Privacy
Three notable changes to the UK ICO’s guidance on cookies, and a hint of a more permissive approach to advertising cookies in the future
By Paul Maynard
On 29 April 2026, the UK Information Commissioner’s Office (“ICO”) updated its guidance on the use of storage and access technologies (i.e., cookies and other technologies that store or access…
Duff on Hospitality Law
The AI Divide: Google and OpenAI Bet on Different Futures
By Greg Duff
Good Sunday afternoon from Seattle . . . Our weekly Online Travel Update for the week ending Friday, March 27, 2026, is below. This week’s Update highlights the different approaches…
Legal Profession Blog
Maryland Tax Law Deemed Unconstitutional
The United States Court of Appeals for the Fourth Circuit sustained a First Amendment challenge to a provision of a Maryland law imposing a tax on internet advertisersRICHARDSON, Circuit Judge:In…
Regulatory Oversight
Healthline Proposed Settlement Informs Businesses of What Not to Do
By Troutman Pepper Locke State Attorneys General Team, David Navetta, Bianca Nalaschi, Daniel Waltz
On July 1, California Attorney General (AG) Rob Bonta announced a significant proposed settlement with Healthline Media LLC (Healthline) — a prominent website publisher of health information and wellness articles.…
Global IP & Technology Law Blog
UK Information Commissioner opens consultation on its approach to regulating online advertising
Last week the UK data privacy regulator, the Information Commissioner’s Office (ICO), announced a consultation [ICO call for views on our approach to regulating online advertising | ICO] on its…