Topic
Product Branding
5 published works
Traverse Legal Expert Articles
Launching an Amazon Private Label
Amazon Private Label means you sell a product on Amazon under your own brand. You control the brand name, packaging, listing content, and customer promise. You do not sell another…
DuetsBlog
Is It a Clean Fight?
It is no wonder that two companies manufacturing detergents would want to use the word “clean” for their products and brand. The Dial Corporation (“Dial”) owns the federally registered trademark…
DuetsBlog
Nuts About Nuts?
- Brent Carlson-Lee I’m a huge supporter of the growing food entrepreneur community in Minnesota, and am amazed by the number of the great products that are now on shelves…
DuetsBlog
Red Solo Cup Inspiration?
By Steve Baird®
Marketing types, it may well be obvious to some, but it is always important to consider the source of inspiration for the branding and marketing of the products and services…
The Trademark Blog
Maybe They Should Push The FANTA
Discussion of backlash agaisnt Coke in Somalia, now that Islamic Militias have taken over, via NY Times.