Topic
Search engine optimization
759 published works
Eric V. Holtzclaw
SEO vs. AEO: What Smart Marketers Are Doing to Stay Discoverable in 2025
Say goodbye to the Google search you know and love. Search is changing, and in 2025, it’s all about who answers first. In 2025, the way people discover information is…
Smokeball Blog
Houston, We Have a Client: SEO Tips to Launch Your Law Firm Into Orbit – Smokeball
By Publisher
Attract more clients to your Houston law firm with proven local SEO strategies. Boost visibility, connect with local communities, and grow your practice.
Smokeball Blog
Own Your Corner of the Alamo City: SEO That Puts Your Law Firm on the Map – Smokeball
By Publisher
Want your law firm to stand out in San Antonio? Use these smart, local SEO tips to boost visibility and grow your practice with confidence.
Fretzin Blog
Jordan Whelan: How Targeted Strategy and Inner Work Drive Legal Success
In this episode, Steve Fretzin and Jordan Whelan discuss: The evolving landscape of legal marketing and SEO strategies Identifying and targeting the right audience through buyer personas Leveraging video, local…
Grow Law
The 15 Best SEO Companies In 2025 (By Industry)
By Sasha Berson
Growing a business in 2025 is brutal. We repeat, brutal! You’re not just competing with Jeff down the block. You’re up against dozens of similar businesses in your city alone.…
Grow Law
Ranking High: Mastering Personal Injury Lawyer SEO
By Sasha Berson
Let's face it: the personal injury world is a digital jungle. Everyone's vying for the top spot on Google, but only the smartest firms will make it on the first…
VIP Marketing Blogs
Google June 2025 Core Update Finished Rolling Out
By Eric Elliot
What the June and July 2025 Updates Mean for Your Law Firm This article will break down:
Duff on Hospitality Law
Google's DMA Tightrope: Navigating Search Result Battles Between Intermediaries and Direct Sellers in Online Travel
By Greg Duff
Google captured most of the online travel industry’s headlines this past week as it seeks to “balance” the competing interests of regulators, on the one hand, and intermediaries and direct…
Grow Law
SEO for Bankruptcy Lawyers: The Ultimate Guide to Grow Your Practice
By Sasha Berson
Let’s be real — when someone’s in debt, they’re not calling up a buddy for a referral. They turn to Google, desperate. That’s where bankruptcy lawyer SEO comes in.Referrals are…
Smokeball Blog
Law Firm Reviews: Your Secret Weapon for SEO & Trust – Smokeball
By Publisher
Learn how to get more 5-star reviews for your law firm, improve local SEO, and turn great service into client trust and growth with these strategies.