Client Communication

From Matt Hoffman’s 10 New Rules of Legal Marketing:

1. “My lawyer can beat up your lawyer” isn’t a marketing strategy. “My lawyer will call me back before yours will” is.

The number one complaint about lawyers every year is made by a client who can not get in touch with his lawyer. And is justifiably upset.

 

But how does a potential client know this about the lawyer before they make the hiring decision? (I really don’t know the answer to this. If someone else does, please leave a comment.)