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Implications of Brexit on Trademarks in the EU

By Jeffrey C. Katz of Davis+Gilbert LLP, Brooke Erdos Singer of Davis+Gilbert LLP & Lindsay M. Rodman formerly of Davis+Gilbert LLP on July 13, 2016
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Brexit jigsaw puzzle conceptThe United Kingdom’s vote on June 23, 2016 to withdraw from the European Union has left many issues in flux, including the rights of owners of European Union Trademark registrations (EUTMs), formerly Community Trade Marks (CTMs). While details of the separation have yet to take shape, below are some points to keep in mind:

  • The United Kingdom’s official exit from the EU will take at least two years. As of today, an EUTM still includes protection in the United Kingdom. Changes in EUTM coverage will not occur immediately and are not likely to change during the United Kingdom’s period of negotiation for separation.
  • Our colleagues in the United Kingdom anticipate that owners of an EUTM will be able to convert the UK component of their registration to a UK national registration or otherwise re-register in the United Kingdom without a loss in priority. However, there has been no official guidance as of yet, and it is likely to take quite some time for the process to be determined.
  • The general recommendation is to continue to file EU applications as normal until transitional procedures are decided. However, businesses that have an EU presence solely in the United Kingdom face issues of particular importance. Those companies may want to consider filing national applications in the United Kingdom sooner rather than later to avoid possible gaps in protection based on a variety of factors which we are available to discuss.
  • For businesses that solely have a presence in the United Kingdom, an EU registration may become vulnerable to cancellation by a third party for non-use in the EU once the United Kingdom withdraws. Strategies to address this issue can also be discussed.

Davis & Gilbert will distribute further updates as we learn more about the full impact of the United Kingdom’s withdrawal on trademark rights.

Photo of Jeffrey C. Katz of Davis+Gilbert LLP Jeffrey C. Katz of Davis+Gilbert LLP

Jeff Katz, a partner in the Intellectual Property + Media and the Advertising + Marketing Practice Groups, helps his clients build, protect and enforce trademarks and optimize the value of brands worldwide. He represents some of the world’s largest companies and most iconic…

Jeff Katz, a partner in the Intellectual Property + Media and the Advertising + Marketing Practice Groups, helps his clients build, protect and enforce trademarks and optimize the value of brands worldwide. He represents some of the world’s largest companies and most iconic brands, including clients in the music and entertainment, education, food and restaurant, transportation, and advertising and marketing communication industries.

Jeff counsels individuals and businesses on the full range of trademark issues, from name selection, registration, and use in traditional and digital advertising and marketing communications through global protection and enforcement. Clients also rely on him to handle domain name protection and enforcement proceedings, and day-to-day trademark, copyright and licensing issues that can enormously impact their business operations.

Regarded as responsive, erudite and pragmatic, Jeff knows his clients’ businesses and personalities. He develops practical solutions based on each client’s needs, risk profile and how trademark matters may play out and interface with corporate goals, franchising, or other marketing and business considerations. Recognizing that relatively small matters can be disruptive to a company if not managed promptly, Jeff resolves issues quickly, streamlines processes, minimizes costs, mitigates risks, and helps clients avoid costly litigation, whenever possible.

Whether advising on international portfolios, protecting Ivy League marks or TV, radio and new media interests, Jeff avoids contention, always striving for effective working relationships with opposing counsel to achieve the best outcome for his clients.

Read more about Jeffrey C. Katz of Davis+Gilbert LLPEmailJeffrey's Linkedin Profile
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Photo of Brooke Erdos Singer of Davis+Gilbert LLP Brooke Erdos Singer of Davis+Gilbert LLP

Brooke Erdos Singer helps clients achieve brand success, coordinating the myriad of trademark, contract, advertising and marketing issues businesses face. She advises a wide variety of U.S. and international clients that range from startups to celebrities and iconic brands. 

Brooke takes a 360-degree…

Brooke Erdos Singer helps clients achieve brand success, coordinating the myriad of trademark, contract, advertising and marketing issues businesses face. She advises a wide variety of U.S. and international clients that range from startups to celebrities and iconic brands. 

Brooke takes a 360-degree view of brands, and is often involved at the outset of product or campaign development. Because she combines counseling, transactional and litigation experience, Brooke is able to anticipate how creative decisions may play out in various scenarios. Clients rely on her for guidance on trademark clearance, prosecution, portfolio management, brand monetization, brand protection and enforcement. Acting as an integral member of the client’s team, she is a valued early reviewer who can spot risk and find commercially viable alternatives when needed. In addition, her insights help clients navigate international legal and cultural issues in marketing campaigns.

Clients appreciate Brooke’s practical, eyes-on-the-prize approach. She is creative and flexible and doesn’t get mired in nonessential details. Whether the matter involves a professional service agreement, a talent contract or a trademark license, Brooke keeps her clients’ priorities and interests firmly at the forefront.

In the event of disputes, Brooke works closely with the firm’s litigation team to craft compelling arguments or early resolutions that are consistent with her client’s overall goals.

Knowledgeable, reliable, candid, efficient and practical, Brooke makes each client feel seen, heard and well represented. She works extensively in the advertising, entertainment, fashion and beauty, food and restaurant, and gaming industries.

Read more about Brooke Erdos Singer of Davis+Gilbert LLPEmailBrooke's Linkedin Profile
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Lindsay M. Rodman formerly of Davis+Gilbert LLP

Lindsay Rodman is formerly with Davis+Gilbert LLP

Read more about Lindsay M. Rodman formerly of Davis+Gilbert LLPEmail
  • Posted in:
    Intellectual Property
  • Blog:
    ILN IP Insider
  • Organization:
    International Lawyers Network
  • Article: View Original Source

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