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New Copyright Office Regulations Require Websites to Re-Register for DMCA Safe Harbor Protection

By Ashima A. Dayal of Davis+Gilbert LLP, Sara L. Edelman of Davis+Gilbert LLP & Gary A. Kibel of Davis+Gilbert LLP on December 21, 2016
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Website operators and other online service providers must re-register their DMCA designated agents using the Copyright Office’s new online filing system by December 31, 2017 to avoid losing DMCA safe harbor protection.

The Copyright Office recently implemented new regulations governing how websites and other online service providers must register a designated agent for receiving copyright infringement notices under Section 512(c) of the Digital Millennium Copyright Act (DMCA) to qualify for the DMCA safe harbor from copyright infringement. Beginning on December 1, 2016, online service providers must register their DMCA agents using the Copyright Office’s new online system. More significantly, online service providers who had already registered DMCA agents must re-register using the new online system by December 31, 2017, or they will lose their DMCA protections against copyright infringement.

Background
The DMCA protects online service providers (such as operators of websites, social media platforms or any service that permits user-generated content) against copyright infringement claims arising out of content posted by third-party users. Under the DMCA safe harbor, an online service provider that hosts user-generated content that infringes a third-party copyright will be immune from both direct and contributory copyright infringement liability for that user-generated content, as long as the service provider complies with the requirements of the DMCA.

Among those requirements is registration with the Copyright Office of the name and contact information of a designated agent to receive notices of copyright infringement. Since the passage of the DMCA in 1998, service providers have identified their designated agents through paper registrations with the Copyright Office. But as of December 1, 2016, the Copyright Office has moved to an all-electronic, web-based system, and the Copyright Office will no longer accept paper DMCA registrations.

Re-Register DMCA Agents to Avoid Losing Safe Harbor Protection
Online service providers that previously registered a DMCA designated agent with the Copyright Office under the paper system must file new registrations through the electronic system by no later than December 31, 2017. Service providers that fail to register a DMCA designated agent through the electronic system will lose their DMCA safe harbor protection. Organizations that operate multiple online services may file one registration listing all their services, unless the services are operated by separate legal entities, in which case each entity must file its own registration.

In addition to requiring online registrations, the new regulations also require online service providers to renew their DMCA agent designations every three years. If a designation is not timely renewed or amended, the DMCA agent designation will expire, and the service provider will no longer be entitled to DMCA safe harbor protection.

The DMCA requires service providers to make publicly available on their websites or other online services certain contact information for their designated DMCA agent. This information must remain current and also must match the information registered with the Copyright Office. If the contact information for the designated DMCA agent changes, the service provider must update its agent designation information on its online service, as well as amend its agent designation with the Copyright Office. Failure to keep its agent designation accurate on its website and Copyright Office registration can cause a service provider to lose its DMCA safe harbor protection.

The consequences of losing safe harbor protection, even for a short period of time, can be significant. A website that lacks a valid DMCA agent designation at the time it hosts allegedly infringing user-generated content will not be able to avail itself of the DMCA safe harbor protection for that content, even if the website thereafter registers a designated agent.

For example, in Allvoices v. Oppenheimer, a federal district court in California refused to extend DMCA safe harbor protection to a website that failed to register its DMCA agent until two months after the alleged copyright infringement occurred. In that case, Allvoices operated a website that encouraged “citizen journalists” to “share and discuss news, by contributing related text, video and images and commenting – adding a voice.” A photographer whose photographs were posted to the site by third-party users sued the website operator for infringement. Allvoices argued that the DMCA’s safe harbor provisions protected it from liability for the claimed copyright infringement. However, at the time the photographs were uploaded to the site, Allvoices had not yet registered its DMCA agent with the Copyright Office. As a result, the court held that Allvoices could “not invoke the safe harbor found at Section 512(c)(1) with respect to infringing conduct that occurred prior to Allvoices designating a DMCA-related agent with the Copyright Office.”

Action Items

  • Re-register designated DMCA agents using the Copyright Office’s new online filing system by December 31, 2017.
  • Set reminders to renew each designated DMCA agent registration before it expires three years after the registration was made.
  • Ensure that the contact information required by the DMCA is posted on websites and other online services. This information should be current and should match the DMCA designated agent information registered with the Copyright Office.
  • DMCA agent contact information and designations should be amended as necessary to ensure that they are up-to-date.
Photo of Ashima A. Dayal of Davis+Gilbert LLP Ashima A. Dayal of Davis+Gilbert LLP

Ashima Dayal has more than 25 years of experience guiding clients through legal challenges in their media and marketing activities. She works closely with book and magazine publishers, authors, filmmakers, consumer goods companies, advertising agencies, designers and other individual creative professionals to protect…

Ashima Dayal has more than 25 years of experience guiding clients through legal challenges in their media and marketing activities. She works closely with book and magazine publishers, authors, filmmakers, consumer goods companies, advertising agencies, designers and other individual creative professionals to protect their content and defend their use of third-party material when disputes arise.

Ashima’s clients need practical answers. When considering the use of third-party content in a book, film, commercial or other production, she weighs legal issues against business realities. Her thorough, meticulous research informs tailored and concise responses that equip busy in-house teams to make smart decisions. She understands the vast difference between whether a proposed action is permissible and whether it’s advisable, and helps clients quantify the real risk at hand.

When claims arise, publishers, authors, filmmakers, consumer goods companies and advertising agencies benefit from Ashima’s effectiveness in guiding clients through copyright, right of publicity and defamation disputes. She draws on her knowledge and experience to position clients to act efficiently and strategically. Her skillful negotiation tactics settle claims favorably; in fact, she’s been known to shut down claims with a single masterful letter.

Before becoming a lawyer, Ashima gained invaluable television and film industry insight working for a network news division, a network marketing division, and an entertainment PR company. Her academic background in art history gives her an edge when advising clients on the risks posed by their art-infused creative content, and when defending copyright claims.

Read more about Ashima A. Dayal of Davis+Gilbert LLPEmailAshima's Linkedin Profile
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Photo of Sara L. Edelman of Davis+Gilbert LLP Sara L. Edelman of Davis+Gilbert LLP

Sara Edelman helps content creators, advertising agencies and fashion companies navigate copyright, right-of-publicity and talent issues to produce compelling and creative content for their brands. She negotiates talent, sponsorship, artwork, music and production agreements; performs apparel clearances; and resolves copyright and intellectual property…

Sara Edelman helps content creators, advertising agencies and fashion companies navigate copyright, right-of-publicity and talent issues to produce compelling and creative content for their brands. She negotiates talent, sponsorship, artwork, music and production agreements; performs apparel clearances; and resolves copyright and intellectual property disputes.

In the fast-paced worlds of advertising, content creation and fashion, Sara is a savvy and responsive partner ready to address her clients’ content production needs quickly. She understands their business, considers their risk tolerance, and gets the job done. Content creators of all stripes and sizes count on her to meet their aggressive timelines when reviewing their advertising materials and other creative content. She negotiates their rights to produce that content with airtight agreements for high-level talent, music, artwork and props.

A visual arts enthusiast and an avid photographer, Sara uses her keen eye to evaluate her clients’ work for potential copyright liability. She knows how close is “too close” to draw inspiration for content without infringing the rights of others, and how a claim will play out in litigation.

When copyright, right-of-publicity and other intellectual property claims arise, Sara embraces her clients’ issues as her own. A former litigator and a tough negotiator, her solid, practical advice addresses the needs and interdependence of all parties involved. She uses creative suggestions and guidance to resolve disputes as efficiently and inexpensively as possible.

Read more about Sara L. Edelman of Davis+Gilbert LLPEmailSara's Linkedin Profile
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Photo of Gary A. Kibel of Davis+Gilbert LLP Gary A. Kibel of Davis+Gilbert LLP

For companies operating at the intersection of digital media, advertising, technology and consumer privacy, the legal landscape is rapidly evolving. Gary Kibel provides much-needed direction to clients involved in both emerging businesses and well-established companies engaging new technologies. While most of his clients…

For companies operating at the intersection of digital media, advertising, technology and consumer privacy, the legal landscape is rapidly evolving. Gary Kibel provides much-needed direction to clients involved in both emerging businesses and well-established companies engaging new technologies. While most of his clients are, broadly speaking, in the marketing industry, his deep knowledge of privacy and data security issues makes him a sought-after counselor to companies in the technology, e-commerce, financial services and employment sectors as well.

In the digital media space, where entire industries can rise and fall seemingly overnight, he helps his clients confidently navigate uncharted terrain. They count on him for guidance in complying with — and helping to shape — the best practices that must serve their industry in the absence of legal precedents. For more mature companies, he helps clients incorporate new concepts into existing infrastructures.

Much of Gary’s time is spent staying current in this fast-paced environment. Whether through his representation of key industry clients, his active involvement in trade associations or his recognized thought leadership, he is deeply immersed in the issues facing tech-forward companies. Clients call on him, literally every day, to provide crucial perspective on cutting-edge issues with enormous consequence to their business.

In the privacy space, where laws are rapidly evolving as well, Gary keeps his clients moving forward in a manner designed for compliance, taking care not to impede their progress. Part of his approach is to ensure that regulatory compliance, far from being a debilitating obstacle, can be turned to a strategic advantage by companies that can incorporate the right policies into their commercial platforms. For clients who may be targets of privacy complaints, he suggests timely and practical options, assuring that their disclosures and processes will be both comprehensive and well thought out.

Gary co-leads a team focused on the CCPA, GDPR, and other enacted and pending state and federal legislation, as well as self-regulatory regimes. In addition, he regularly advises clients regarding the burgeoning industry of CBD/cannabis marketing practices.

Read more about Gary A. Kibel of Davis+Gilbert LLPEmailGary's Linkedin Profile
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  • Posted in:
    Intellectual Property
  • Blog:
    ILN IP Insider
  • Organization:
    International Lawyers Network
  • Article: View Original Source

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