It’s sometimes hard to gauge the full impact something “new” will have on an industry over the long term as it transitions from “What in the world?!” to “But of course!” in the minds of the general public. For investors, owners and other participants in the relatively new arena of eSports, though, the question of whether or when its popularity will surpass that of traditional leagues like the NFL and NBA is less important than ensuring their businesses and business models are sufficiently protected. Over on Pillsbury’s Policyholder Pulse blog, our own Kim Buffington explores the “traditional” insurance needs of the competitive gaming industry in “As Investment in ESports Grows, Insurance Coverage Must Keep Up.”
