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CPRA Favored by California Voters – Practical Takeaways

By Gretchen A. Ramos & Darren Abernethy on November 4, 2020
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California vote

With 72% of the vote in, 56.1% of Californians have voted in favor of Proposition 24, making it likely that the California Privacy Rights Act of 2020 (CPRA) will pass. The CPRA – a ballot initiative – will usher in material amendments to the existing California Consumer Privacy Act (CCPA). Proponents have argued that the CPRA could form the baseline for future federal U.S. privacy legislation, or even grounds for EU adequacy status for California.

Continue reading the full GT Alert, “CPRA Favored by California Voters – Practical Takeaways.”

For more information about the CPRA, please visit and bookmark GT’s CPRA page.

Photo of Gretchen A. Ramos Gretchen A. Ramos

Gretchen A. Ramos is Global Co-Chair of the Data, Privacy & Cybersecurity Practice. Gretchen is a creative problem-solver that various large tech clients rely on to handle their most challenging data protection issues. Clients appreciate not only her legal skills, but also her

…

Gretchen A. Ramos is Global Co-Chair of the Data, Privacy & Cybersecurity Practice. Gretchen is a creative problem-solver that various large tech clients rely on to handle their most challenging data protection issues. Clients appreciate not only her legal skills, but also her direct, no-nonsense approach in providing advice. She works closely with her clients to manage data and leverage its value in ways to meet compliance obligations, as well as deliver value to the business and instill consumer trust.

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Photo of Darren Abernethy Darren Abernethy

Darren J. Abernethy is an ad tech, data privacy and cybersecurity attorney with more than a decade of experience, including in Am Law private practice in Washington, D.C. and as in-house counsel at startups and a leading privacy technology vendor. He advises clients

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Darren J. Abernethy is an ad tech, data privacy and cybersecurity attorney with more than a decade of experience, including in Am Law private practice in Washington, D.C. and as in-house counsel at startups and a leading privacy technology vendor. He advises clients on matters related to digital advertising, privacy law compliance, data breach management, M&A, and FTC best practices.

Darren’s concentrations include data-driven marketing campaigns, the California Consumer Privacy Act (CCPA) and other U.S. state privacy laws, the European Union General Data Protection Regulation (GDPR)/ePrivacy, direct marketing, and IP-related transactional matters.

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  • Posted in:
    Privacy and Cybersecurity
  • Blog:
    Data Privacy Dish
  • Organization:
    Greenberg Traurig, LLP
  • Article: View Original Source

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