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2023 Automotive Trends Check-In: Trending Up or Trending Down? Spotlight: Autonomous Vehicles

By Clay Cossé & Mark Malven on August 2, 2023
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Table of Contents

  • Trending up:
  • Stricter safety standard requirements
  • Trending down:
  • The industry-wide focus on expanding operations

It’s been several months since we surveyed top automotive executives and insiders on the major legal issues facing the industry for our 2023 Automotive Trends Report.

As the automotive world continues to evolve and navigate a shifting legal landscape, we look at some of the major themes driving it forward… and the ones that might be in the rearview mirror.

What’s next in the dynamic world of autonomous vehicles? Clay Cossé and Mark Malven dive in.

Link to Trending up: Trending up:

Link to Stricter safety standard requirements Stricter safety standard requirements

Announced in May, a new Notice of Proposed Rulemaking from the NHTSA aims to “significantly reduce fatalities and injuries” in all light cars and pickups. The proposal centers around stricter requirements for Automatic Emergency Braking (AEB), including testing at higher speeds, more scenarios involving pedestrians, and more requirements while driving at night. While most new vehicles are already equipped with AEB, this new rule raises the bar for safety standards considerably. 

Link to Trending down: Trending down:

Link to The industry-wide focus on expanding operations The industry-wide focus on expanding operations

While only 1 in 3 respondents to our 2023 Automotive Trends Report believed the autonomous vehicle space was due for a rapid expansion, even that number is proving to be a bit too high. The lack of any recent action from automakers or technology firms is likely a sign that “scaling up” has become less of a priority, as many industry players may be changing—or in some cases, delaying—their rollouts due to less competition.

 

Photo of Clay Cossé Clay Cossé

Clay Cossé represents clients in complex litigation in the automotive, products liability, commercial, electrical and gas utility, transportation, and catastrophic loss spheres. Clay obtains results for his clients by leveraging superior knowledge of their industries, their technologies, their processes, and the state of…

Clay Cossé represents clients in complex litigation in the automotive, products liability, commercial, electrical and gas utility, transportation, and catastrophic loss spheres. Clay obtains results for his clients by leveraging superior knowledge of their industries, their technologies, their processes, and the state of the art.  Clay serves as co-leader of the firm’s electric and autonomous vehicles (E/AV) and advanced mobility team. He is a frequent contributor to Westlaw Today on all subjects automotive.

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Photo of Mark Malven Mark Malven

Mark G. Malven is the leader of Dykema’s Technology and Outsourcing Transactions practice, co-leader of the Electric and Autonomous Vehicles (E/AV) and Advanced Mobility team. He has more than 25 years of experience representing both customers and technology vendors and has handled more…

Mark G. Malven is the leader of Dykema’s Technology and Outsourcing Transactions practice, co-leader of the Electric and Autonomous Vehicles (E/AV) and Advanced Mobility team. He has more than 25 years of experience representing both customers and technology vendors and has handled more than 2,000 technology transactions—involving outsourcing, licensing, cloud services, development, consulting, distribution, sponsored university research, manufacturing, value-added reseller, acquisition, and joint venture relationships.

Read more about Mark MalvenEmail
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  • Posted in:
    Technology and AI
  • Blog:
    The Open Road Automotive Law Blog
  • Organization:
    Dykema
  • Article: View Original Source

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