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Cordell Parvin Blog

Is Your Practice Local or Broader Geographically ?

By Cordell Parvin
July 5, 2016

As you likely know, in 1978 I began to focus on representing highway and bridge contractors. Back then, I quickly determined is there was not enough work or contractors located in the Roanoke Valley, or Southwest Virginia to keep me…

Cordell Parvin Blog

Client Development Coaching: What is Your Target Market

By Cordell Parvin
May 10, 2016

I’ve said it many times.
If you market to everyone, you market to no one.
What is your target market?

When I settled in Roanoke, Virginia after my stint in the USAF, my target market could have been Virginia Tech…

Cordell Parvin Blog

Career and Client Development: Are You Taking Advantage of Your Lunch Time?

By Cordell Parvin
February 4, 2016

I confess. I never really took advantage of my lunch time.

At one point I went to work out at lunch. I hated the idea because it took about double the time compared to working out in the early morning.…

De Novo

Slightly off topic, but . . .

By Jay O'Keeffe
August 14, 2015
Not the same greenway that we’re talking about, but you get the idea.

The scariest moment in my life happened a few years ago. I’d taken Caroline and Jack down to the greenway, Roanoke’s riverside mixed-use path.…

Cordell Parvin Blog

Client Development: How Teaching High School Sunday School Helped Me

By Cordell Parvin
July 13, 2015

You are likely wondering how in the world teaching High School Sunday School could possibly help me with client development. I understand. When I started back in 1976, I had no idea how that teaching might help me.

If you…

Cordell Parvin Blog

Practicing Law: It Was Easier Then

By Cordell Parvin
June 30, 2015

Are you focused on what you want to achieve or the person you want to become? I ask because you will approach your career and life differently.

When I started in private practice it was easier to be focused on…

Education Law Prof Blog

School Suspends Sixth Grader for a Year for Possessing Leaf Found Not to Be Marijuana

By LaJuana Davis
April 24, 2015

Last month Derek cited a study correlating higher student marijuana use to schools in which administrators reported using out-of-school suspensions and students reported low policy enforcement. That has not slowed the use of such policies in some districts, however, as the Roanoke…

Cordell Parvin Blog

In 2015, Will You Still Doing Good Work and Waiting for the Phone to Ring?

By Cordell Parvin
February 12, 2015

Has a senior lawyer told you that key to client development is just doing good work? I would be surprised if you haven’t heard that from someone.

I practiced law for 37 years. I was thinking recently how much has…

Cordell Parvin Blog

Who says you can’t go home? Why its good to be back home again?

By Cordell Parvin
September 3, 2013

If you like the music that I like, you probably know that the title of my blog today is based on two songs about going home. The first is a song by Bon Jovi and Jennifer Nettles: Who Says…

Cordell Parvin Blog

More Poetry: A Creed to Live By

By Cordell Parvin
May 10, 2013

As you know I have been regularly posting poetry I like. I have invited readers to send me poems that particularly inspire them. Here is one a reader sent to me, and yes those are the Blue Ridge Mountains taken…

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