Springer Law is a boutique practice catering to the needs of startups and creative professionals. The firm began with a simple premise: Starting and running a business shouldn't be any more difficult than it already is. Using Springer Law, clients running a company or beginning a project can rest assured that the varied legal aspects associated with their business are handled, allowing them to focus on the business of their business.
Like it or not, influencers are here to stay. According to Influencer Marketing Hub’s 2019 survey, influencer marketing will become a $6.5 billion business in 2019 and half of survey respondents intend to spend at least 20% of their marketing budget on influencers. Although influencer marketing is used by both large and small businesses alike, it’s particularly appealing to small businesses and startups, which lack the marketing budgets of their more established counterparts. In fact,…
I’m frequently asked to review contracts sent to a startup by a counterparty. I’ve learned not to be surprised when I see a clear indication that the contract was not prepared for that specific business relationship. Some contracts contain the names of the wrong parties, others have a conspicuous watermark on the document, and some contain terms that make absolutely no sense in the context of the agreement. These issues typically arise in one of…
