Search is changing fast — and for lawyers, the stakes are real.
AI-powered search is already reshaping how people find case law, legal opinions and trusted legal expertise. Law firms and lawyers who don’t adapt now risk becoming invisible in that new landscape.
This webinar gets into what’s actually happening, what it means for your practice and what you can do about it.
What: Publishing and AI Search for Lawyers — Expert Webinar
When: March 18 at 1:00 PM PST (60 minutes)
Who: LexBlog Library welcomes Eli Schwartz, Carolyn Shelby and Will Scott
In this webinar, you will learn:
- How AI search differs from traditional search engines
- Five steps you need to take to get your website or blog to be more visible to AI Search
- What is killing your chances of ranking in AI
- Where is the future of AI search headed
Link to The Speakers The Speakers
Three of the sharpest minds in search, sharing what’s actually working.
Eli Schwartz — Best-selling SEO expert and advisor to LinkedIn, Zendesk, Coinbase, Quora and others. He’s the author of Product Led SEO and a sought-after speaker at major search conferences worldwide.
Carolyn Shelby — She has led large-scale digital transformations at major media and platform organizations, including senior roles at Tribune Publishing and Disney/ESPN. She’s currently VP of Strategy at Northside Metrics.
Will Scott — A columnist at Search Engine Land for more than 15 years, Will is on the cutting edge of AI search and serves as faculty at Local U. His agency, Search Influence, is an Inc. 500 honoree.
