Earlier this month, the Federal Trade Commission (FTC) announced a final rule—dubbed the Junk Fees Rule—to address what it views as deceptive pricing practices that cause harm to consumers and that undercut other honest businesses in two specific industries. Specifically,
Above the Fold
The Fox Rothschild Advertising, Trademark, & Copyright Blog
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HEALTHY OR NOT? THE FDA’S NEW RULE REDEFINES WHAT “HEALTHY” MEANS ON FOOD LABELS
The FDA recently issued a final rule, which updates the definition for the implied nutrient content claim “healthy.” The definition change aims for “healthy” to be consistent with current nutrition science and Federal dietary guidance.
Essentially, the final rule updates…
INFLUENCER SUING OVER AESTHETIC AND BRAND IDENTITY
Recently, influencer, Sydney Gifford is suing fellow, influencer, Alyssa Sheil, claiming misappropriation – this claim exceeds imitation, instead Gifford argues that Sheil appropriated her entire look, including her atheistic and overall brand identity. Gilford has accused Sheil for posting content…
Holiday Marketing Tips & Trends
With Black Friday and Cyber Monday only recently behind us, and with Christmas and New Years’ closing in soon, the deals are endless and consumer spending is amplified. The goal for companies this time of year is not just to…
Copyright Claims Board Stats
The Copyright Claims Board (CCB) was established by the Copyright Alternative in Small-Claims Enforcement Act passed by Congress on December 27, 2020 and began accepting claims in June 2022. It is a voluntary and virtual alternative to federal court for…
Political Influencers: Entering a New World
Unless you live under a rock, your news feed has been dominated by the upcoming presidential election and opinions about the respective images and branding embodied by the candidates. What seems different this time is the extent of the celebrity…
Federal Trade Commission’s New “Click-to-Cancel” Rule Simplifies Ending Unwanted Subscriptions

Gone are the days when subscriptions were limited to Netflix or Amazon. Today, you can find subscription services for nearly anything—from meal kits to beauty products and beyond. For companies, these subscriptions offer a lucrative, ongoing revenue stream, converting a…
USDA Publishes New Guidelines on Meat and Poultry Labels:

Imagine this: you’ve got a weekend BBQ lined up with friends, and you’re ready to impress with mouthwatering steaks and chicken wings. You head to the supermarket, excited to pick the best cuts, but as you browse the meat and…
Minnesota Attorney General Takes Action Against Businesses that Market Nicotine Products to Minors
Billions of dollars are spent each year on tobacco marketing expenditures. With the increasing use of e-cigarette products, businesses may feel tempted to expand their marketing to other audiences, including minors.
Considering recent marketing developments, there are laws in place…
FDIC Advertising Requirements
Late last year, the Federal Deposit Insurance Corporation (“FDIC”) announced that it had adopted a Final Rule designed “to modernize the rules governing use of the official FDIC signs and advertising statements, and to clarify the FDIC’s regulations regarding false…