Every law firm wants the magic answer to the same question: “How do I get more clients?” The truth is that clients shop for lawyers the same way they shop for, well, anything – by way of Google reviews, eye-catching
Ask any marketing agency and you’ll learn that when a law firm chooses “A” over “B,” the price tag is usually what seals the deal. Legal marketing costs money, and sometimes those costs can seem far higher than what you
Close your eyes and imagine the homepage of a law firm’s website. You’re probably seeing strong blues, maybe with a gold font, perhaps even a slash of gray on the homepage banner. Blue seems to be the gold standard (sorry)
If you are inundated with emails from companies or directories claiming you’ve been selected as “One of the Top 10 of 100 Best Lawyers with Expertise Who Are Also Trial Attorneys Under the Age of 40 But with 10+ Years
Search engine optimization (SEO) is the primary reason why most law firms hire marketing agencies, but let’s be honest – the sticker shock for legal SEO costs is real. Good SEO – the type that improves your rankings – protects
