Latest from My Shingle

For many, the challenge of starting one business is hard enough. But once you’ve started one business, the next are not as intimidating. Take the example of Minneapolis based solo Judith Samson. A criminal defense attorney by day, Samson, who is profiled here is an inventor and entrepreneur the rest of the time, having created the Bra Bridge, a clip that makes bras fit better.     Samson may be one of the more recent…
On MyShingle, we celebrate the solo and small firm practitioner, and those at the forefront of innovation in the legal field. Our newest project, 41 Legal Practice Areas That Didn’t Exist 15 Years Ago highlights solo and small firm practitioners who have embraced unconventional and upcoming niche practices from Algorithm Law to eSports Law. Our profile today is of Mark C. Del Bianco, who practices Drone Law. Drones, also referred to as Unmanned Aerial Vehicles,…
Roughly a dozen years ago, when blogs and search engine optimization began gaining real traction as tools for finding clients, I celebrated the democratization of lawyer marketing. No longer would solos and smalls be forced to compete with large mill operations that could buy up the back cover of every edition of the Yellow Pages in a given state, or large firms that could drop a couple of thousand dollars to sponsor an association lunch…
As the saying goes, imitation may be the best form of flattery. But it’s not always the best way to design a product or market your practice – at least based on YouTube’s unsuccessful effort to launch a fee-based subscription platform like Netflix or Hulu. Although some observers attributed YouTube’s failure to a saturation of video-based subscription services, Jesse Weaver, author of Emulation Isn’t A Marketing Strategy views it differently. As Weaver asserts, YouTube decided…
There are many resources out there on starting a solo or small practice. Yet, when it comes to how to grow your new venture, the available information dwindles. That’s why consultation and coaching can be vital in deciding what are the best techniques to help your particular business thrive.  That is the service that Allison C. Williams — owner of the Williams Law Group — provides through her coaching practice, Law Firm Mentor. A…
For the past two days, I was thrilled to have my older daughter home for a brief 48-hour layover between an overseas trip and her return to her job up in Boston. Unfortunately, she brought with her a vicious cough and sinus infection that pretty much grounded her after her arrival. When it became apparent that neither rest nor the attention of her loyal furry sister were going to make her feel better before her…
If you’ve visited MyShingle before, you’re most likely familiar with our wildly popular profiles of lawyers focused on the 40 Practice Areas That Didn’t Exist 15 Years Ago. Several of these new areas took off in 2018, in particular cannabis which spawned all sorts of new regulatory and legal issues as described here and here.  Fortunately, a group of California attorneys had the prescience to form the National Cannabis Bar Association, for the…
So last year, you read MyShingle and grew excited or less terrified about starting a law practice. Maybe you read one of our top ten posts for the year and decided to stop playing it safe and to start your law firm. Or maybe you decided that it was your time to change the world. Or maybe you had a look at the truth about starting a law firm and you found that…
There’s a great scene in the movie Southside With You (at 1:46) about Barack and Michelle Obama’s courtship where Barack Obama addresses a group of community members at a local meeting. They’ve been told “no” about something or other, and Obama suggests that rather than take the word at face value, they flip it around into something positive – like “on, as in “carry on.” As this year winds down, I’ve been thinking quite a…
Earlier this month, MyShingle.com celebrated our Sixteenth Anniversary , making us one of the longest-running blogs on solo and small firm practice, as well as one of the few woman-owned law blogs. Though we’re midway through our teenage years, the site remains strong with plenty of content and always new and original ideas. Here’s a round-up of some of the highlights of 2018: Profiles, Profiles and More Profiles! This past year, we’ve gotten better about…