Topic
AI Search
11 published works
VIP Marketing Blogs
Why AI Search Is Making Video More Important for Law Firms
By ericericelliott-com-eric-elliott
For years, law firms invested heavily in written content to improve their visibility online. That strategy still matters. But the way people search for legal information is changing.
Spicy IP
[Sponsored] 300 to 30 to 5: A Three-Pass Funnel for Patent Searches Under Deadline
By SpicyIP
Finding relevant patents is no longer the bottleneck. The bottleneck is deciding which of the hundreds of relevant records actually matter and doing so before the deadline arrives. This post…
The Social Media Butterfly
How to Quickly Improve Your AI Search Results and Enhance Your Visibility
A few weeks ago, I started asking professionals a simple question: "Have you searched for yourself in ChatGPT or Claude yet?" Most hadn't. The ones who had were often surprised…
The Social Media Butterfly
Why LinkedIn Is Becoming Increasingly Important for AI Search Visibility
For years, professional visibility was largely tied to Google. If someone wanted to learn more about you, they would search your name, visit your company biography, review your website and…
The Social Media Butterfly
How to Optimize Your Owned Content for AI Search (And Why It Matters)
Over the past year, I’ve spent a lot of time looking at how AI search tools are shaping professional discovery. I wanted to understand what’s actually happening behind the scenes…
Fretzin Blog
How Do Law Firms Show Up in AI Search Results in 2026?
By Steve Fretzin & Wes Lungwitz I love tradition, but I love results more. That is why Albert Einstein’s line stuck with me, the measure of intelligence is the ability…
Adyog Blog
Chroma Vector Database: The Open-Source Foundation for AI Search
By Risbin RH
TL;DR: Chroma vector database is an open-source embedding store built for AI applications. It handles tokenization, embedding generation, and similarity search automatically—three lines of code from install to query. Supports…
Eric V. Holtzclaw
SEO vs. AEO: What Smart Marketers Are Doing to Stay Discoverable in 2025
Say goodbye to the Google search you know and love. Search is changing, and in 2025, it’s all about who answers first. In 2025, the way people discover information is…
Real Lawyers Have Blogs
In the Age of AI Search, Law Firms Must Focus on Legal Publishing That Gets Their Lawyers Sourced and Cited—Not on Chasing Clicks and Website Traffic
Reading a recent article by Sarah Perez at TechCrunch makes it clear: law firms are about to face the same challenge news publishers already are—a steep decline in traffic to…
ComplexDiscovery
Meta’s Strategic Shift: Developing an AI Search Engine to Rival Google and Bing
By Rob Robinson
Editor’s Note: Meta Platforms is making a significant move to reshape the AI search landscape by developing its own AI-based search engine, signaling a step toward independence from existing search…