Topic
Business Development
1,458 published works
Enlightened Rainmaking
Weil Gotshal Should Be a Wake-Up Call for Every Law Firm Leader and Every Lawyer
By Jaimie Field
The danger of relying on a handful of rainmakers while failing to develop tomorrow’s business developers, and why every attorney should learn to create opportunities for themselves. Weil, Gotshal &…
Fretzin Blog
Belief, Focus, and the Blueprint for Starting a Law Firm
Before You Start Your Own Law Firm, Build the Business First By Steve Fretzin and Anthonia Berry Legal talent may help you practice law, but building a successful law firm…
The Social Media Butterfly
How to Get More From Attending a Conference Before, During and After the Event
You can spend several days at a conference, have good conversations and come home feeling that it was worthwhile. Then regular work takes over. The people you intended to contact…
The Social Media Butterfly
How to Stay in Touch With Clients and Prospects When You Don’t Know What to Say
One of the most common things I hear from lawyers about business development is that they want to stay in touch with people, but they don’t always know what to…
The Social Media Butterfly
Why Your Business Development Starts Before a Prospective Client Calls
By the time someone contacts you about working together, they may already know quite a bit about you. They’ve looked at your LinkedIn profile, read an article you wrote, asked…
The Social Media Butterfly
How to Make Every Conference a Better Business Development Opportunity
Law firms invest significant amounts of money in conferences, sponsorships and events every year, but how much of that investment actually translates into new business? Between registration fees, sponsorship packages,…
The Social Media Butterfly
How to Use LinkedIn More Intentionally to Build Relationships and Bring In Business
A lawyer shares an article on LinkedIn, gets a handful of likes and decides it didn’t do much. Meanwhile, a former client reads it, forwards it to a colleague and…
The Social Media Butterfly
The Business Development Power of Saying Thank You: Why Your Referral Sources Deserve More Attention
Think about the last time someone referred a client to you. Maybe it was a former colleague, another lawyer who had a conflict or a client who recommended you to…
H & E Blog
Episode 376: THE PNC RECOVERY SYSTEM: How to Bring “Dead” Prospective New Clients Back to Life
In this episode, Molly breaks down the PNC Recovery System, a phone, email, and text law firm lead follow-up process for prospective new clients who never hired you, and why…
The Social Media Butterfly
Updating Your Attorney Bio for AI Search, LinkedIn and Business Development
A lawyer can spend weeks preparing a pitch while their website bio still describes the practice they had three years ago. The pitch includes recent matters, relevant industry experience and…