Topic
Direct Marketing
70 published works
AD-ttorneys Law Blog
The Future’s So Bright, I Gotta Wear BluBlockers – A Walk Through Advertising History
By Daniel Kaufman, Amy Ralph Mudge
The other day, we noticed an article announcing that legendary direct marketer Joe Sugarman had passed away. He had quite a career in the industry but was probably best known…
The Data Advisor
European Court of Justice Finds That “Inbox Advertising” Is Direct Marketing
By Alexandre Lépine, Cédric Burton, Libby Weingarten
On November 26, 2021, the Court of Justice of the European Union (CJEU) held[1] that the display of advertising messages in an email inbox, in a form similar to an…
Global Policy Watch
Court of Justice of the EU Finds that Advertising Shown in Email Inbox is Subject to Rules on Direct Marketing
By Kristof Van Quathem, Anna Sophia Oberschelp de Meneses
On November 26, 2021, the Court of Justice of the EU (“CJEU”) held in Case C-102/20 that the display of advertising messages in an electronic inbox in a form similar…
Inside Privacy
Court of Justice of the EU Finds that Advertising Shown in Email Inbox is Subject to Rules on Direct Marketing
By Kristof Van Quathem, Anna Sophia Oberschelp de Meneses
On November 26, 2021, the Court of Justice of the EU (“CJEU”) held in Case C-102/20 that the display of advertising messages in an electronic inbox in a form similar…
Global Privacy & Security Compliance Blog
UAE’s New Consumer Protection Law: An End to Direct Marketing?
The new legislation extends both the protections available to consumers, as well as the obligations applicable to e-commerce retailers. By Brian A. Meenagh and Avinash Balendran With its recent implementation…
Privacy and Cybersecurity
To Opt In, or Not to Opt In: What Is the Direct Marketing Rule Under the CCPA?
The CCPA generally does not require that a company obtain the consent (or the “opt-in”) of a person before collecting or using their personal information. Consent is, required, however, in…
Data Privacy Dish
To Opt In, or Not to Opt In: What Is the Direct Marketing Rule Under the CCPA?
The CCPA generally does not require that a company obtain the consent (or the “opt-in”) of a person before collecting or using their personal information. Consent is, required, however, in…
Privacy & Information Security Law Blog
ICO Publishes Report on Compliance in Direct Marketing Data Broking Sector
On October 27, 2020, the UK Information Commissioner’s Office published a report following its investigation into data protection compliance in the direct marketing data broking sector, alongside its enforcement action…
Privacy & Information Security Law Blog
Italian Garante Fines Telecoms Provider 17 Million Euros for Direct Marketing Infringements
On July 13, 2020, the Italian Data Protection Authority (Garante per la protezione dei dati personali, “Garante”) announced that it levied a €16,729,600 fine on telecoms provider Wind Tre S.p.A.…
Privacy & Information Security Law Blog
Belgian Data Protection Authority Imposes Fine on Non-Profit Organization for Unlawful Direct Marketing Practices
On May 29, 2020, the Litigation Chamber of the Belgian Data Protection Authority imposed a fine of €1,000 on a non-profit organization.